Lego is just the best, isn't it? We'd struggle to think of any other toy that has been going for decades and still enjoys a similar degree of popularity. It doesn't matter how old you are, or what you're into, because we bet you've played with some Lego at some point in your life, and we're confident you liked it.
The Lego Group started pumping out the famous little bricks in 1949. That's a whole 70 years ago. That's before the internet was a thing. We didn't even have seatbelts in our cars until 10 years later. The fact that Lego has actually grown in popularity is a testament to both the genius of the initial idea, and how the brand has continuously reinvented itself.
If you want an idea of the scale of Lego's popularity, then you just need to check the numbers. 75 billion bricks are sold annually in over 140 countries. That is an awful lot of Lego. So much that it's actually slightly overwhelming to think about all those bricks, being churned out day after day to every corner of the globe.
Legos are so popular, that on average, each person on Earth owns 86 Lego bricks. If Lego wanted world domination, they wouldn't have to try very hard. The human race would not only be vastly outnumbered, but outflanked too. You might not be playing with them right now, but that box you stored away in the loft last year is suddenly a very real threat, and you need to act fast if you want to survive. Anyway, we digress.
It hasn't always been rosy for the brand. Right up until 1998, Lego had never posted a loss, but by 2003 it was having serious problems, with sales down 30 percent year-on-year. Lego was $800 million in debt and in trouble, and relied on diversification to survive. It introduced clothing, theme parks, video games, original films, and popular tie-ins with Star Wars and Harry Potter-themed kits. Thankfully, things are much happier now. Phew!
Diversification was key, and nowadays you have a lot of choice when it comes to Lego sets. You have the tie-ins with popular movie franchises, basic construction boxes for kids, STEM focused sets, and much more. We have rounded up the best of these sets for each category, with something for everyone.
These are the best Lego sets for every fan in 2022.